Özkan Özel•February 25, 2026•5 min read
Property owners often fall into a common trap: "The more agencies I list with, the faster it will sell." In practice, the opposite happens — the same property starts circulating across different agencies with different prices and different narratives; buyers notice this and conclude that "it's negotiable, the owner is in a hurry." The perceived value is damaged from day one.
Two transactions we ran under sole agency: a villa in Bahçelievler sold through a targeted campaign within one week, 6% above expectation; a residence apartment in Gayrettepe sold within the mandate period 5% above the listed expectation. Selling above expectation is not a coincidence — it is the outcome of a strategy managed from a single point. All the cases are featured on the Selected Works page.
Selling above expectation is not a coincidence — it is the outcome of a strategy managed from a single point.
Özkan Özel
Strategic Real Estate Asset Management
Strategic Real Estate Asset Management — 15 years of international experience, with a Beşiktaş focus since 2020. Explore our value focus.
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